ICICI Prudential Life Insurance Company is a joint venture between ICICI Bank - one of India's foremost financial services companies-and prudential plc - a leading international financial services group headquartered in the United Kingdom. Total capital infusion stands at Rs. 47.80 billion, with ICICI Bank holding a stake of 74% and Prudential plc holding 26%. Our nation-wide team comprises of over 2000 branches (inclusive of 1,100 micro-offices), over 258,000 advisors.

ICICI Prudential is the first life insurer in India to receive a National Insurer Financial Strength rating of AAA (Ind) from Fitch ratings. For three years in a row, ICICI Prudential has been voted as India's Most Trusted Private Life Insurer, by The Economic Times - AC Nielsen ORG Marg survey of 'Most Trusted Brands'. As we grow our distribution, product range and customer base, we continue to tirelessly uphold our commitment to deliver world-class financial solutions to customers all over India.

The ICICI Prudential edge comes from our commitment to our customers, in all that we do - be it product development, distribution, the sales process or servicing. Here's a peek into what makes us leaders.

1. Our products have been developed after a clear and thorough understanding of customers' needs. It is this research that helps us develop Education plans that offer the ideal way to truly guarantee your child's education, Retirement solutions that are a hedge against inflation and yet promise a fixed income after you retire, or Health insurance that arms you with the funds you might need to recover from a dreaded disease.

2. Having the right products is the first step, but it's equally important to ensure that our customers can access them easily and quickly. To this end, ICICI Prudential has an advisor base across the length and breadth of the country, and also partners with leading banks, corporate agents and brokers to distribute our products.
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3. Entrusted with helping our customers meet their long-term goals, we adopt an investment philosophy that aims to achieve risk-adjusted returns over the long-term.

ICICI PRUDENTIAL

Established in London in 1848, Prudential plc, through its businesses in the UK, Europe, US, Asia and the Middle East, provides retail financial services products and services to more than 21 million customers, policyholder and unit holders and manages over £256 billion of funds worldwide (as of June 30, 2008).

ICICI Prudential Life's capital stands at Rs. 4,780 crores (as of October 31, 2008) with ICICI Bank and Prudential plc holding 74% and 26% stake respectively. For the period April 1, 2008 to December 31, 2008, the company has posted a growth of 28%, garnering total received premium (new business + renewal) of Rs. 9,918 crores as against Rs. 7,758 crores during the corresponding period in FY2008 and has underwritten over 8 million policies since inception. The company has assets held over Rs. 28,445 crores as on December 31, 2008.
For the past seven years, ICICI Prudential Life has retained its leadership position in the life insurance industry with a wide range of flexible products that meet the needs of the Indian customer at every step in life.