22nd Sep 2008 - Internet channels come with an inherent advantage- the data capture and analysis is something that can be done effectively and continuously.


We at BimaDeals.com, recently asked ourselves this question "What is it that our customers want?". Well, they all were looking for either information on insurance or were keen on buying some insurance products.


But we wanted to dig deeper and find out,
- What product types are being sought?
- What is the end-use of the Insurance product i.e. who or what life stage does the product address?